It’s a pretty well known fact that I’m not a big metrics guy. I’ve spoken about it openly online whenever the discussion presents itself. Sure, I use Google Analytics and I do pay attention to what’s going on as it pertains to eyeballs coming into my websites. I would have to be pretty ignorant and…
Category Archives: Business
Complaining Correctly: A Time and Place
We’ve all had situations where we’ve had a customer complaint. Whether on the receiving end or a complaint of our own to “them”, it’s fascinating to me with so many communication options available to us now, anyone can very easily make sure their voice is heard loud and clear (sometimes). But, what’s the right way…
The Intimidation Factor: Shopping for Jewelry
In the jewelry business, it’s always been a challenge having people feel relaxed and at ease while in the shopping environment when visiting a jewelry store. I mean let’s face it, with security camera systems like Fort Knox and guard on watch fulltime, it’s not necessarily a trip to the beach or a vacation at…
Customer Service Isn’t Customers Serve Us
I really think that there are two types of ways businesses have the ability to choose how to interact with their customers. They both have to do with attitude and they seem to lean to one extreme or the other. Rarely do I see a combination of both within the same organization. I suppose it’s…